Building a brand for an online influencer and pet photographer.
Happy Dog Mom is an influencer blog that is centered around the science of happiness for our pets and the special bond dogs and humans share. When the Happy Dog Mom herself reached out to help with the design of her website, we happily agreed to collaborate. Dox Design helped with the full design of the site, matching social media templates, as well as welcome cards and giveaways for the brand.
Dox Design was tasked with creating high-resolution mockups for a website view on both desktop and mobile. We established a layout, textures, and colors that reflected the brand’s core values of happiness and kindness. Typically, we execute on our designs, but Happy Dog Mom already had a well-established relationship with their own developer. This collaborative process was a new approach for Dox Design, but we were super happy with the result! Once the screen structure was laid out, we created the design and handed the files off to be developed.
One of the biggest tasks for Happy Dog Mom was to strategically publish their blog posts and stories to drive traffic back to their website. Ensuring all related graphics were on-brand, we created media templates that could be easily edited and uploaded to Instagram, Pinterest, and Facebook. Dox then created cohesive social graphics that could be displayed across platforms that related back to the web design.