Extending a funky, local brand onto store shelves.
Creston Brewery is a local brewery in Grand Rapids that prides itself on their funky, unique approach to beer making. They first approached Dox Design to create a cohesive visual identity, which evolved into helping them pull together a menu system and packaging system for their beers.
Dox Design created a polished, professional base template for their beer cans that still reflected Creston’s funky-fresh vibes.
Packaging & Brand Cohesion
We worked with Creston to establish base templates for all their beer cans to create brand recognition on the shelves outside of their brewery. After we designed the base templates, we created unique illustrations and color palettes for each brew—keeping in mind the brand standards we already put into place for their menu system and marketing materials we had designed, of course!
Creston Brewery has been a long-time client of Dox. Since working with Dox Design, they have started selling their beers to a mass market at national store chains!
The End Result: A Happy Client!
We began working with Dox Design in 2018 to design our menus at Creston Brewery and were immediately impressed by their professionalism in creating beautiful designs with a quick turnaround time. When it came time to launch new beer brands of our canned beers, we immediately thought of Dox Design to develop a common template with unique designs specific to each brand. They delivered an exceptional product: distinctive and iconic cans sharing common design elements, but with a unique color/design scheme for each branded package—all while meeting and exceeding quick deadlines! Dox Design has become our go-to for all our design needs and we couldn’t be happier with how they represent our brand.